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It is very important to select from the hundreds of ecommerce methods available today, the right one for creating a website and suitably placing it on the internet.

To make the right choice, first of all, you need to plan a structure for your website and visualize the functional areas of your electronic shop. Accordingly, you can make the pages for describing goods and services you are selling, design a trading basket (shopping cart) from which the buyers can choose and store products from your catalog, get payment modes in place for the users to pay through the internet, and obtain a merchant account that will enable you to accept those payments. Focus on the following areas for operating your online store successfully:

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Ecommerce can be best described as a marketplace on the internet, which comprises distributing, marketing, buying, selling, and servicing of products or services through electronic systems such as internet or other computer networks. It can be also viewed as an electronic business application targeted at commercial transactions involving electronic funds transfer, e-marketing, supply chain management, online marketing, online transaction processing, automated inventory management, electronic data interchange, and automated data collection systems.

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Like any other business, online and electronic business also needs skillful sales and service, merchandising, and marketing. Actually, careful application of all these business concepts is crucial in e-commerce than in any other business, considering the inertia of online buyers. Even a single bad online experience can discourage a customer from visiting that particular website again.

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As much as the saying “content is king” rings true, form and function needs to be balanced in order to create an effective web site. This balance is even more critical when it comes to creating an effective e-commerce web site for your business. Based on a survey of U.S. online shoppers done by interactive marketing solutions firm Questus (http://questus.com), web design plays a key role in determining whether or not they decide to shop on your online store. Listed below are five main web design factors that can make or break your online selling efforts:

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